QueenEco Wine Projects
Curated wine sourcing and terroir-led project development
Based in Paris, I draw on an academic background in Marketing and International Business from New York, experience in lifestyle marketing in Hong Kong, and professional training in art de vivre in France, with a focus on wine, gastronomy, antiques and decorative arts.
At this stage of my journey, I am drawn to creating connections between Asia and Europe through wine, gastronomy and cultural experiences that bring people closer to the stories, places and people behind them.
Wine Sourcing &
Market Connections
Curating connections between French and European domaines with selected wine markets in Hong Kong and South China.
I work independently with importers on wine portfolio development, sourcing and selecting producers with consideration for market positioning, customer needs and commercial objectives. With a particular focus on grower Champagne and Burgundy estates, I seek out domaines and wines that offer distinctive terroir and character, whether to strengthen an existing portfolio or open up new business opportunities.
I also collaborate with domaines seeking to develop a presence in selected Asian markets, helping assess market fit, refine producer positioning and explore targeted opportunities.
Open to collaborations with wine importers and private wine groups looking to refine their selections with a fresh eye and a terroir-driven approach.
Terroir-led Project Design
I am open to selected collaborations with wine domaines and regional partners as a strategic partner, identifying untapped market opportunities and structuring project models to address specific target markets.
This may include assessing the viability of terroir-led visitor experiences for domaines and regions, as well as designing tailored immersion itineraries for wine and gastronomy professionals.
